hey! I’m Lucy
aka the website witch
If we haven’t met yet, you should know I’m not the typical website designer you may have worked with in the past.
I’m also a qualified Life Coach and lover of all things growth, magic and manifestation... especially for discovering and reclaiming the authentic essence of who we truly are.
While this Taurus Sun has some STANDARDS when it comes to design, I believe that creating a killer website isn’t just about perfecting how things look, but tapping into how they feel.
Because I just don’t think the deep success we truly want comes solely through aesthetics.
For soulpreneurs like you and me, we reach it through alignment.
My approach to websites is pretty unique:
Bringing together the esoteric principles of manifestation with the 3D structures of web design, I’m create websites that’s are both an energetic AND strategic match for the soulmate clients and purpose-driven business you’re wanting to call in.
my focus
as your WEBSITE CREATOR
business magnetism
I’m all about moving beyond personal authenticity, so we can capture the authentic essence of your actual business. As this is what will take you out of friend-zone energy and position you as an expert clients what to learn and buy from.
Brave expression
I’m never going to enable you to launch some half-baked, censored version of what you’re really here for. Because I know the magic (and manifesting!) truly begins when your website copy boldly expresses what you really want and stand for.
Frequency-first design
Magnetic web design isn’t just about looking good, but tapping into the energetic frequency of the transformation you deliver to your clients. This is what activates that instant connection and desire for your services.
Who I work with
For almost 10 years I’ve been offering website support to coaches, soulpreneurs and online service providers who are here to guide their clients through a process of personal or business transformation.
And who also believe that authenticity and alignment are essential foundations for manifesting and sustaining a truly successful business.
You might be a:
Life, health, spiritual or career coach.
Business, money or marketing mentor.
Tarot reader, Astrologer or Human Design specialist.
Yoga, meditation or breathwork teacher.
Healer, psychic, medium or intuitive.
… Or any type of supportive guide for others on their path.
my story
It feels like I came to this business kinda by accident… although the universe is probably laughing and rolling its eyes. Let’s just say, like many others who seek a deeper purpose, the road to get here was FULL of twists, turns and more than a couple of existential crises.
Also like most soulpreneurs, I started off in a pretty traditional career path. For me that was digital communications. I liked writing, I liked putting visuals together… it was as good a place as any. That’s of course until my Saturn Return royally shook things up. Here entered my “there has to be more to life!?!” phase. (Obvs on the back of a terrible break up and the sudden realisation I was miserable in my house, my city and most of my relationships. Sigh).
So I did what any avoidant, spiritually inclined millennial does… I f*cked off to Australia (from London, UK) and spent the year getting totally hooked on healing, spirituality and personal development. All with the mind of finding a new career that felt more ‘me’ and meaningful.
This led me into amazing trainings in coaching, facilitation, tarot, astrology and even one for being a death doula! And while the inner growth was always immense, professionally I still felt stuck. Because no matter how far I looked for a sparkly new ‘purpose’, I kept being drawn back into design. So after many long dark nights of the soul, I realised that I didn’t need to find a new career to do something ‘meaningful’.
I could simply bring a more spiritual lens to what I was already doing. LIGHTBULB MOMENT.
So I ditched the institutions and went freelance working to support the types of incredible healers and coaches that were in my new circles. As they say, the rest was history! For (almost) the last 10 years, I’ve been helping female soulpreneurs have a website that doesn’t just look good, but is a deeply authentic expression of their true selves and mission.
My favourite bit? Seeing the personal transformation that happens when a client’s website makes them realise just how valuable, powerful and capable that they truly are.
Wider Training
BYCA: Life Coaching Training
Heather Plett: Holding Space Practitioner
Andréa Ranae: Coaching as Activism and Liberatory Facilitation Training.
Alua Arthur: End of Life Training (Death Doula)
Lindsay Mack: Rewilding the Tarot + Tarot for The Wild Soul